Google analytics

Eye-Opening Statistic

As common as it is to say “don’t judge a book by its cover,” websites are subject to an extreme level of snap judgements that immediately influence perceptions of credibility. Whatever impression people get of our website visually, it doesn’t tell the whole story in terms of how popular and successful it is.

We recently thought we’d better check on Google analytics to see how well our site is performing given it had been at least a year since we’d last delved into this data.

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